Welcome to the new owners of Sweet n’ Fancy Emporium!

If you’ve walked by Sweet n’ Fancy Emporium LLC. recently and noticed it looked a bit different, that’s because the candy and baking supply store is under new ownership! Last month, Amanda Girardi took over as the owner of Sweet n’ Fancy Emporium, bringing her experience and passion for baking and retail to Downtown Cranford. The Downtown Cranford office held a ribbon cutting ceremony earlier this week, officially welcoming Amanda and her family to the business community.

Amanda has a successful baking business, The Sprinkle Experiment, which took off during the pandemic and led to a reconsideration of her career path. On a shopping trip to Sweet n’ Fancy one day, the topic of ownership was broached and Amanda decided that the time had come to follow her dream.

“My dad was a chef so I’ve grown up cooking and baking,” said Amanda. “I love the creativity that baking allows me to do.” Amanda has big plans for Sweet n’ Fancy, including expanding its candy and cake supply offerings. There will be a bakery on-site and customers will be able to attend classes and book parties. “I see Sweet n’ Fancy becoming a one-stop shop for bakers. We’re currently fully stocked for the holidays with everything you could need: cookie cutters, sprinkles, chocolate, molds, cake pans, boxes, and more. People should also feel free to request a special item if we don’t have it, and we can order it.”

Amanda’s specialty is crumb cake, which has received rave reviews and even won awards. Once the kitchen in Sweet n’ Fancy Emporium is set up, sweet treats like crumb cake will be available for purchase. Until then, customers can give the store a call at 908-272-0848 to place orders. The store also has special holiday gift boxes available to order on their website, including a Hanukah Cookie Kit and Letter to Santa Box.

“In the short time that I’ve been in Cranford, it’s hard to describe how incredibly welcoming the community has been,” said Amanda. “We’re all about service here and I feel like customers appreciate that. I’ve already had people stop in who haven’t been here before and the feedback has been overwhelmingly positive. In addition, a number of my Sprinkle Experiment customers have visited and I’m excited for them to see my storefront and also see everything that Cranford has to offer.”

Sweet n’ Fancy Emporium is located at 1 South Avenue East and is open Tuesday – Saturday. You can visit their website, https://www.sweetnfancy.com, and follow the business on social media to stay updated on what they’re offering and what’s coming up. Welcome to Cranford, Amanda!